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International Olympic Committee
Simon Breckon, Speedo SVP: The Olympics is a great opportunity to fully immerse everyone
BREAKING
Esports
Time to read: 4 min
Olympic Esports ended? Saudi Nations Cup moves forward
November 5, 2025
Image of the 1500m athletics race at the 2024 olympics
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Athletics
Time to read: 4 min
World Athletics reports record Olympic reach but faces questions on long-term sustainability
September 15, 2025
An zoomed image of athletes hands on the start line of a track with the words sideline moves over the top
BREAKING
Features
Time to read: 5 min
Sideline Moves – former Manchester United exec joins Stockport County
May 30, 2025
STOCKHOLM, SWEDEN - JUNE 18, 2017: Staring blocks at the IAAF Diamond League in Stockholm.
BREAKING
Features
Time to read: 6 min
Challenging the IOC: How Enhanced Games plans to change athletics
April 24, 2025
Belo Horizonte, MG, Brazil - June 09, 2024. Illustrative editorial. A hand holds the Olympic rings with colors representing the continents, set against the backdrop of an Olympic stadium.
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Africa
Time to read: 2 min
Senegal’s 2026 Olympics to drive change across Africa
February 24, 2025
The esports report image.
BREAKING
Esports
Time to read: 6 min
The esports report - IOC taps Saudi expertise for Olympic Esports
July 18, 2024
A photo illustration of the LA28 Summer Olympic Games logo on a flag.
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Latest News
Time to read: 2 min
LA28 Olympics emphasises ‘connectivity’ in Cisco partnership
June 24, 2024
Icon of Summer olympic Games Paris 2024 Held by Athlete. Modern Stadium in background. Wallpaper for Summer Olympic Game in Paris 2024.
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Asia
Time to read: 2 min
Kuaishou set to boost Chinese engagement for Paris Olympics
June 18, 2024
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Europe
Time to read: 9 min
Kahlen Macaulay: The role of sports in the thriving creator economy
November 16, 2022
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Media Rights
Time to read: 2 min
Australia’s Seven Network to broadcast Beijing 2022 Olympics
October 22, 2020
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Sponsorship
Time to read: 2 min
Local sponsors contribute $3.3bn in Tokyo Olympics sponsorships
June 26, 2020
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Asia
Time to read: 2 min
IOC president confirms sponsorship rollover for Tokyo 2020
March 26, 2020
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Regions
Time to read: 2 min
IOC members board grows with Infantino, Yamashita and Haggerty appointments
January 13, 2020
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Sponsorship
Time to read: 2 min
Airbnb checks in for extended stay as IOC partner
November 19, 2019
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Integrity
Time to read: 2 min
IOC strengthens integrity stance
with Tokyo 2020 Betting Code
October 29, 2019
BREAKING
Boxing
Time to read: 2 min
IOC gives green light to boxing programme for Tokyo 2020
June 20, 2019
BREAKING
Integrity
Time to read: 2 min
ALEA/GLMS conference underlines importance of Argentina's sporting integrity
November 22, 2018
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Manchester City’s ‘irrefutable evidence’ to be revealed in appeal
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Deloitte approved falsified Abramovich accounts, BBC finds
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
4
Partnership Playbook: Nestlé’s NBA deal, Relevent’s UEFA win and Uber Eats
5
LIV Golf accuses DP World Tour of interference over player ban
6
CONMEBOL swaps betting ads in Brazilian broadcasts after ban
7
Netflix secures Spanish rights to the 2030 World Cup
Features
Sideline Moves: Arsenal layoffs
BREAKING
Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
BREAKING
Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
BREAKING
Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
BREAKING
Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026